How Strong is Your Network?

Posted by : Barbara Safani No Comments

When you start a job search, reaching out to people you know for introductions and leads is critical. But it can be challenging to get a handle on and mobilize your network, particularly if it is large or if you have been out of touch with key contacts for a while. A great place to begin assessin...

5 Reasons Why You Shouldn’t Ignore Google+ in Your Job Search

Posted by : Barbara Safani No Comments

Most job seekers I talk to rely solely on LinkedIn as their main online tool for finding contacts for their job search and being found by decision makers. LinkedIn is a fabulous resource, but Google+ can be used to supplement a job seeker's strategy and open new doors that could be challenging to op...

How to Use Facebook as a Job Search Tool

Posted by : Barbara Safani 2 Comments

Many people use Facebook on a regular basis to stay in touch with friends and family, but few recognize the value Facebook can play in a job search. Most people find their jobs through people they know, and the affinities on Facebook are perhaps the strongest of any social networking platform. While...

LinkedIn “Netiquette” Are You Asking for Too Much Too Soon?

Posted by : Barbara Safani 2 Comments

I was recently interviewed by my hometown newspaper, the New York Post, about the do's and don'ts of LinkedIn etiquette. One of the biggest problems I see with people's approach to using LinkedIn for job search is that many have unrealistic expectations for the online relationship and ask for too mu...

How to Use Facebook Graph Search to Source Job Leads

Posted by : Barbara Safani 1 Comment

Many people use Facebook to keep up with friends and family, but few realize Facebook's potential as a networking and general job search tool. With over one billion users, Facebook offers a repository of information on people that is much greater than LinkedIn's 200 million user base. Users can use...

Using Social Media to Gain Visibility, Credibility and Maybe Even a New Job

Posted by : Barbara Safani 4 Comments

Over the past few months I have landed several long and short-term projects that I never would have had a shot at if it weren’t for social media. By spending less than 15 minutes a day on an easy and fun strategy for building relationships, I was found by the people who needed someone with the typ...

Why One LinkedIn Profile Does Not Make a Social Media Job Search Strategy

Posted by : Barbara Safani 1 Comment

In a recent article published in The New York Times about the importance of maintaining an online identity as a career management and job search strategy, I talked about the value of tools such as LinkedIn for building a digital footprint.  Many of my clients are huge fans of LinkedIn and with good...

Jobvite 2012 Social Recruiting Survey

Posted by : Barbara Safani No Comments

Jobvite recently polled over a thousand HR and recruitment professionals on their social media recruiting activity. The results of the survey suggest the trend towards using social media as a recruitment strategy continues to grow. More specifically: 92 percent use or plan to begin using social ne...

Google, Google on the Wall: Who’s the Fairest One of All?

Posted by : Barbara Safani No Comments

The New York Times recently published an article exploring the value of creating an online career portfolio to showcase your work and offered several suggestions for leveraging online platforms to create and promote your professional brand. This strategy is a growing trend for people in job search a...