by Barbara Safani | Dec 1, 2008 | networking, on-line identity
Over the weekend I read Twitter Means Business: How Microblogging Can Help or Hurt Your Business by Julio Ojeda-Zapata. The book explores how Twitter can help companies put a human face on their businesses, build a following, and deepen customer relationships. Julio...
by Barbara Safani | Nov 28, 2008 | career management, networking, on-line identity
I just finished reading the second edition of I’m on LinkedIn…Now What???. LinkedIn has undergone some big changes since author Jason Alba released the book’s first edition in 2007 and Jason does a great job of summarizing these enhancements. He has...
by Barbara Safani | Nov 25, 2008 | on-line identity
Over on Dan Schawbel’s Personal Branding Blog, Dan posted a top 10 list of reasons why people should care about their Google results. One of the top reasons is “Managers are Google’ing your name to ensure you are legitimate and as an evaluation of...
by Barbara Safani | Nov 21, 2008 | career management, networking
I recently read Liz Lynch’s new book, Smart Networking: Attract a Following in Person and Online. The book is chock full of tips for gaining a comfort level with networking, expanding your reach, building your brand, and just having fun with the process....
by Barbara Safani | Nov 19, 2008 | networking, on-line identity
MSNBC ran an article today entitled When You Don’t Want to Be Friends on Facebook that I found fascinating. Many commented on the awkwardness of having someone from your junior high or high school days who you haven’t talked to in decades find you and ask...
